In a talk structured to encourage interspersed Q and A, I will discuss
the dissemination of your physics results that follows the lab, the
keyboard, and the desk. You communicate results through posters,
talks, and papers in a cascading sequence that entails interacting
with journal editors, referees, conference organizers, journalists,
department chairs, deans, funding agencies, and others. I will focus
on this post-research collaborative process in physics, now in a state
of flux in the age of social media and Google Scholar, primarily